1. Development of a standalone fashion application shop latest trends and looks in a single click. It invites fashion models and users to create looks and shop latest trends while generating revenue.
2. A rare yet eccentric app to search and browse through the collection of the latest fashion products and items.
3. Multi revenue stream generation through #shoxsquad campaign.
4. Influence marketing campaign - create fresh and interesting content and influence users to buy products.
5. Generate passive income for your looks with an affiliate fee.
6. An open gate for endorsements and collaborations with other brands through Shox.
7. Boost organic traffic and sales funnel.
When the project was under the development process, multiple challenges were faced which were resolved using custom solutions, third-party API integrations, using the latest tools and techniques and of Course with the developer's in-depth experience. A few of them were as below:
Whenever a user wants to shop an entire look, it consists of multiple items like clothes, accessories, footwear, handbags, and more. The look created holds the items sourced from multiple sites. So, whenever a user shops the look, it was a bit cumbersome to fetch the details of each product from its relevant site to a single platform.
Whenever a user wants to purchase a particular item, they make sure to find the exact or the similar one by uploading the reference image. Highlighting the exact or similar products based on the image was quite demanding and tough.
Fetching details from the search bar and displaying looks based on user preference like hijab, plus size, men's formal, tunic dress were strenuous.
Concetto Labs surpassed the challenges and developed a robust, interactive, and seamless app-backed AI technology and data crawler feature that fetches data from multiple sites and shows results instantly. By implementing filters on fashion styles, users can browse and shop products based on their preferences in a single go.
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